Spring Into Action: Prepare for Allergy Season

IRVINGTON, NY (November 2010) – Spring is the time for flowers, green grass, sunshine and the promise of warmer days. However, for the 40 million Americans who suffer from spring allergies, the increasing presence of pollen can make spring outings anything but a walk in the park. Allergies can result in a rash of symptoms such as an itchy sore throat, watery eyes and cough. Worst yet, the prettier the day means the higher the pollen count.

That is why it’s best for allergy suffers to be prepared with easy-to-use over the counter (OTC) products such as throat sprays and lozenges from Chloraseptic®, the # 1 pharmacist-recommended brand.

“Allergies can ruin the start to a beautiful spring,” says Jocelyn Yuan, Senior Manager for the brand. “The updated and highly-effective Chloraseptic sprays and lozenges are great as they are a quick way to keep sore throats at bay.”

For protection against allergens, pharmacists recommend these four tips:

  • In the event of a cough, itchy throat or sore throat pain caused by post-nasal drip, use OTC products such as Chloraseptic® Lozenges and Sprays
  • Start your spring cleaning—rid your house of any lingering dust or pollen by cleaning window sills, vents and air filters where pollen may accumulate
  • Wash your hands to rid them of any germs or pollen
  • Try nasal irrigation or other decongestants

Perfect for easing the irritating sore throat symptoms are the Chloraseptic liquid- center lozenges and newly-redesigned spray bottles. Chloraseptic® Sore Throat Lozenges are the only medicated sore throat remedy that have a soothing dual-sensory solid shell with liquid medicine in the center. Because the menthol acts as a soothing agent, the lozenges also help ease nasal passages and fight coughs. The Lozenges come in flavors like Cherry, Citrus, Honey Lemon and Green Tea (made with real honey), so every member your family can enjoy their favorite flavor.

In addition to all the great flavors, the lozenges also come in a diabetic-friendly, sugar-free formula. Unlike most cough drops or lozenges that work solely to help fight coughs, the Chloraseptic® maximum strength Wild Berries flavor formula is the strongest non-prescription based formula and also works as an anesthetic to numb the painful effects that sore throats can cause. The Chloraseptic Lozenge Line is available in 15 and 18 count packs with a suggested retail price of $3.99. The family of sore throat relief products also includes Chloraseptic® Relief Strips® for kids, which are fast-acting, great tasting grape oral strips that relieve sore throat pain on contact.

The Chloraseptic® Spray bottle has been reshaped to better fit into medicine cabinets, bags and is easier to use one-handed. The sprays come in great flavors such as Cherry, Menthol and Soothing Citrus in 6.0 oz bottle. The line also includes a grape-flavored Kids strength formula as well as a smaller Maximum Strength spray that comes in a 1.0 oz portable bottle all at a suggested retail price of $6.25. A pocket pump version of the #1 Chloraseptic® Cherry Spray is also available in a 0.67 oz package that is easy to carry anywhere for sore throat relief at a suggested retail price of $2.75.

For more information on Chloraseptic® Sore Throat Lozenges, Sprays and the full line of sore throat relief products, log onto www.chloraseptic.com

About Prestige Brands Holdings, Inc.

Prestige Brands Holdings, Inc., markets well-known over-the-counter healthcare, personal care and household cleaning products. Key brands include Chloraseptic® sore throat relief products, Clear Eyes® and Murine® eye and ear care products, Compound W® wart treatments, Cutex® nail polish removers, the Little Remedies® line of pediatric over-the-counter products, The Doctor’s® NightGuard® dental protector, New Skin® liquid bandages and Comet® and Spic and Span® household cleaners. The Company’s products are sold throughout the U.S., Canada and in certain international markets. For more information, go to www.prestigebrandsinc.com

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